Overview of the project
As part of a group project in my second year of university, our goal was to create a campaign that brought attention to the negative practices within the fashion industry. My contribution to this project was to design a collection of garments that visually represented the beauty of nature, while highlighting the negative impact of human activities on the environment.
One of the significant challenges that I faced during this project, was finding the right balance between functionality and aesthetics in the clothing designs. It required careful consideration to create pieces that were visually appealing to our target audience, yet communicated a message.
Note: I downloaded the blank garment files from CLO 3D.